Privacy Policy

1. Information We Collect

When you interact with Trenchies (trenchies.co), we may collect the following information:

• Personal information you provide: Name, email address, phone number, shipping address, and payment details submitted through our store
• Automatically collected data: IP address, browser type, device information, pages visited, time spent on site, and referring URLs
• Cookie-based identification: We use third-party visitor identification services that may identify anonymous website visitors using cookie-based tracking and match them to publicly available contact information

2. Third-Party Tools & Services

We use the following third-party tools that may collect or process your data:

• Shopify: E-commerce platform, order processing, and payment handling
• Meta Pixel (Facebook/Instagram): Conversion tracking and ad optimization
• Google Analytics: Website traffic analysis and user behavior
• Email marketing platforms: For restock notifications and promotional communications

Each of these services has its own privacy policy governing how they handle your data. We encourage you to review their respective policies.

3. How We Use Your Data

We use the information we collect to:

• Process and fulfill your orders
• Send order confirmations, shipping updates, and delivery notifications
• Notify you about restocks and new product launches
• Improve our advertising targeting and website experience
• Send relevant communications about our products
• Comply with legal obligations

4. Data Sharing

We may share your data with:

• Advertising platforms: We share conversion data with Meta (Facebook/Instagram) and Google for ad optimization and retargeting
• Service providers: Third-party tools listed above that help us operate our business
• Shipping carriers: To fulfill and deliver your orders
• Legal requirements: When required by law, subpoena, or legal process

We do not sell your personal information to third parties.

5. Cookies & Tracking

Our website uses cookies and similar tracking technologies to improve your experience, analyze traffic, and serve targeted advertisements. These include:

• Essential cookies: Required for the website to function
• Analytics cookies: Help us understand how visitors interact with our site (Google Analytics)
• Advertising cookies: Used to deliver relevant ads and track conversions (Meta Pixel)

You can manage cookie preferences through your browser settings. Note that disabling cookies may affect website functionality.

6. SMS/Text Messaging

We will never sell, rent, loan, trade, lease, or otherwise transfer for profit any phone numbers or personal information collected through SMS opt-in to any third party. You may opt out at any time by replying STOP. For help, reply HELP or contact [email protected].

7. Data Security

We take the security of your personal data seriously and implement reasonable administrative, technical, and physical safeguards to protect it, including:

• Encryption: Data transmitted between your browser and our servers is encrypted using SSL/TLS protocols
• Access controls: Access to personal data is restricted to authorized personnel
• Secure storage: Personal data is stored on secure, access-controlled servers
• Regular review: We periodically review our data collection and storage practices

While no method of transmission or storage is 100% secure, we strive to use commercially acceptable means to protect your personal information.

8. Your Rights

Depending on your location, you may have the following rights regarding your personal data:

• Access: Request a copy of the personal data we hold about you
• Deletion: Request that we delete your personal data
• Opt-out: Unsubscribe from marketing communications at any time
• Correction: Request corrections to inaccurate personal data
• Do Not Sell (California residents): Under the CCPA, you may request that we do not sell your personal information
• GDPR rights (EU residents): You have the right to access, rectify, erase, restrict processing, data portability, and object to processing of your personal data

To exercise any of these rights, email us at [email protected]. We will respond within 30 days.

9. Data Retention

We retain your personal data for as long as necessary to fulfill the purposes described in this policy, or as required by law. If you request deletion, we will remove your data within 30 days, except where we are legally required to retain it.

10. Children's Privacy

Our products are not intended for individuals under 18 years of age. We do not knowingly collect personal data from children. If we learn that we have collected data from a minor, we will delete it promptly.

11. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated revision date. Continued use of our website after changes constitutes acceptance of the updated policy.

12. Contact

For questions about this Privacy Policy or to exercise your data rights, contact us at [email protected].

Trenchies LLC — St. Petersburg, FL 33702, USA